Here’s the criteria for the grading rubric, which should also guide your design decisions:

  1. Organization and Cohesion: is the inforgraphic intuitive to follow? does it allow the reader to follow easily (i.e., does it create reader gravity?)
  2. Visual Appeal: Does the document employ principles of document design?
  3. Data Presentation: Are there at least 5 data points? Are they presented well?
  4. Audience: Is there a clear audience? Does the infographic have a clear purpose?

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